As a violinist and pianist, Alice grew up playing in orchestras and eventually studied Music at Durham University, touring Europe with the symphony orchestra there.
After graduating with a Master's degree in Musicology, she worked at EMI Production Music, before continuing her career at Sony Music Publishing as Junior Producer at Extreme Music. She later joined the team at Decca Records as A&R and Creative Partnerships Manager, where she worked across both the contemporary classical artist roster and various brand partnerships. Alice has also previously worked freelance for We Are Golden music supervision and composer management; as Artist Manager to neo-classical dance artist, Jessie Marcella; as well as Creative Executive for DONNE | Women in Music, an organisation dedicated to achieving gender parity in the music industry.

Alice joined the SIREN team in 2023, honing her skills in music supervision, working directly with composers and artists across both bespoke composition and sync.